Internet Marketing – Article Marketing Tips for Start-Up Ebusiness Owners
So, you’ve just taken your business online and now, you’re wondering as to how you can properly promote it in the online arena. If you’re just like those people who are promoting a start-up business and those who do not have huge budget for their advertising campaign, I would highly recommend article marketing.
What is it? Article marketing is the process of promoting product/service awareness in the online arena through article writing and submission. The idea here is to attract your potential clients by giving them useful information (like answers to their questions or solutions to their problems) and later on, getting them to visit your website through your resource box. If your articles are really good and if they really speak volumes about your expertise in your niche, article marketing can provide you with the kind and amount of traffic you need to boost your sales and revenue. Here are some useful tips to get started:
Read and learn. Start the process by reading several articles and other online resources about article marketing. Pay attention to those that were written by popular article marketing experts. Through this, you’ll learn several techniques that are being used by the experts. Obviously, this will increase your chances of succeeding in this field.
Choose your topics wisely. In order to attract as much attention as possible, target those topics are that are relatively fresh and newsworthy. Check out the latest most popular keywords in your niche to get an idea. It will also help if you use RSS feeds that are related to the niche that you’re targeting. Ensure that your chosen topics are both interesting to your target audience and that they’re related to the products and services that you sell. This will make it much easier for you to pitch in what you offer in your resource box later on.
Write more articles. I am sure you’ll be able to make use of all the attention that you can get. Give your website unlimited exposure by simply producing as many articles as possible. I would suggest 3 or more articles per day so you can multiply the number of your inbound links and so you can strengthen your expert status in your field.
Ensure the quality of your articles. Keep in mind that you’ll be judged by your readers based on the quality of your articles. If you want to convince these people that you’re really good on what you do and that they can trust you, ensure that your articles are of high quality. They must be very informative, enjoyable to read, well-written, and useful.
Take advantage of all article directories. Maximize the exposure of your articles by simply submitting them to all directories that are very popular in the online arena and those that have top rankings especially on Google.
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